For café owners · from Go Direct Catering
5 signs your disposables supplier is costing you money
None of them show up on the invoice. All of them show up in the till.
Sign 01
You cannot get a price without a phone call
If the price list lives behind a quote form, you are paying for that mystery. Suppliers who hide prices do it because the price depends on how hard you negotiate, and a busy owner does not have time to negotiate over cups.
Sign 02
There is a drawer of lids that fit nothing
Every mismatched sleeve in that drawer is money you already spent. It happens because cups get ordered by ounces, and ounces tell you the volume, not the rim. The rim is what decides whether a lid fits.
Sign 03
You ran out mid service in the last three months
The research is blunt about this one. Running out of supplies is the number one pain in the category, and it never happens on a quiet Tuesday. It happens on the Saturday you are three deep at the counter, and the cost is every drink you could not serve.
Never worry about disposables again. The most common answer when owners were asked what they actually want
Sign 04
Four vans deliver to one counter
Cups here, lids there, napkins from the cash and carry, stirrers from wherever. Each order costs you checking stock, placing it, receiving it and filing the invoice. Do that four times for one counter and the admin costs more than the goods.
Sign 05
They want a trade account before they want your order
A credit application, a minimum order, an account manager, a wait. For cups. Owners keep saying the same thing about the big distributors:
Is it difficult to set up an account? I don't have time to do paperwork. Café owner, industry buying research
The low-risk way to switch
Published by Go Direct Catering, Airton Road, Tallaght, Dublin 24. Quotes are from category buying research, not Go Direct Catering customers. Prices shown ex VAT and correct at time of writing.